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Smile Shopping Center

Smile is a shopping center first to be implemented in a condo format. It is a reliable and profitable asset in the portfolio of any investor. The unique concept of a family center alongside long-term contracts with chain tenants allows for securing a stable income under any circumstances.
The facility with a total area of almost 15,000 sq. m is located in a residential area of St. Petersburg. In 2016, the management company reinvented the overall concept of the facility. As a result, the revenue of the shopping center rose by 60%, profitability by 40%, attendance by 47%, and the number of vacant sites fell to almost zero.

In the digital world, where retail is increasingly going online, it is this kind of a shopping center that remains popular. With the concept of a 15-minute city, such shopping centers turn into a kind of a district community center and perform rather well even during an economic recession.
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